Founded in 1856 by Thomas Burberry, Burberry
Burberry began as a small store selling outerwear, specializing in durable and weatherproof clothing. Thomas Burberry revolutionized outdoor apparel by inventing gabardineBurberry trench coat, originally designed for British soldiers during World War I but later adopted as a fashion staple. Today, the trench coat remains the brand's signature piece.
Introduced in the 1920s, Burberry's Nova Check—a camel, black, red, and white plaid design—became synonymous with the brand. Initially used as a lining for trench coats, the pattern evolved into a symbol of luxury and status. Though the check faced overexposure in the 2000s, creative directors like Christopher Bailey and Riccardo Tisci revitalized it through bold reinterpretations, keeping it relevant in contemporary fashion.
In recent decades, Burberry has embraced digital innovation while preserving its heritage. The brand pioneered live-streamed runway shows coded as NFTs in 2022 and maintains a strong social media presence. Under the leadership of CEO Jonathan Akeroyd and creative direction of Daniel Lee, Burberry continues to blend tradition with cutting-edge design. For a detailed look at their latest collections, check this product spreadsheet.
Beyond fashion, Burberry has influenced music, film, and art. Its trench coats have been worn by legends like Audrey Hepburn and Steve McQueen, and the brand frequently collaborates with contemporary artists. Notably, Burberry invests in sustainability, pledging to become climate-positive by 2040 through initiatives like carbon-neutral leather production.
For over 160 years, Burberry has embodied British sophistication while adapting to global trends. From royal warrants to streetwear collaborations, the brand balances heritage with modernity—a testament to its enduring appeal. Explore their current line here
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