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Founded in 1856 by Thomas Burberry, a 21-year-old draper's apprentice, Burberry began as a small outdoor attire shop in Basingstoke, England. What started as a humble venture soon revolutionized rainwear with the invention of gabardine
During World War I, Burberry designed the Tielocken
The 20th century saw Burberry transition into luxury fashion. Under creative director Christopher Bailey (2001–2018), the brand revitalized its classic check pattern—originally used as a coat lining—into a bold statement on scarves, handbags, and runway collections. Collaborations with tech giants like Apple and sustainability initiatives further cemented Burberry’s modern relevance while honoring its heritage. Burberry’s embrace of digital innovation set industry benchmarks. In 2010, it launched the first-ever live-streamed fashion show, democratizing front-row access. The brand also pioneered social media engagement, partnering with influencers to reinterpret its archive pieces, as seen in campaigns featuring limited-edition collections
Today, under CEO Jonathan Akeroyd and designer Daniel Lee, Burberry continues to balance heritage with avant-garde daring. From the Knight emblem
The Trench Coat: An Icon is Born
From Function to Fashion Royalty
Cultural Impact and Digital Evolution
A Legacy Reinvented
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