Burberry started as a family-run business specializing in outdoor attire. Thomas Burberry, only 21 years old at the time, revolutionized the industry by inventing gabardine, a durable, breathable, and water-resistant fabric. This material became essential for explorers, aviators, and military officers, reinforcing Burberry's reputation for practicality and innovation.

One of the brand's most famous creations is the Trench Coat, designed during World War I for British soldiers. The coat’s double-breasted design, distinctive belt, and D-rings for equipment made it a military staple—later adopted by civilians as a fashion statement.

The Iconic Check and Modern Evolution

In the 1920s, Burberry introduced its now-famous nova check, a beige plaid with black, white, and red stripes. Originally used as a lining for coats, the pattern became a symbol of status, appearing on scarves, handbags, and accessories. Despite periods of over-saturation, the check remains a hallmark of the brand's identity.

Recent decades have seen Burberry embrace modernity while maintaining tradition. Under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, the brand has blended classic heritage with contemporary trends—such as streetwear-inspired collections and digital-first marketing campaigns.

Burberry’s Sustainability Commitment

The brand has also taken steps toward ethical fashion, pledging carbon neutrality and eliminating plastic packaging by 2025. Its sustainability initiatives cement Burberry’s role as a forward-thinking leader in luxury fashion.

For a curated selection of current Burberry products, check out this electronic spreadsheet

A Legacy of Enduring Influence