Thomas Burberry started his business at just 21 years old, focusing on durable outerwear. His revolutionary invention, gabardine, transformed rainwear. This breathable, weatherproof fabric paved the way for the brand’s legendary trench coat, adopted by British soldiers during World War I.

The Trench Coat: A Global Symbol

Introduced in the 1920s as a coat lining, the beige, black, and red tartan became synonymous with Burberry. Though its popularity fluctuated, creative director Christopher Bailey’s 2000s revival cemented it as a streetwear staple, appearing on scarves, bags, and even sneakers.

Modern Innovations

From partnering with tech giants to launching AR shopping experiences, Burberry leads in digital luxury. Under Riccardo Tisci’s direction, the brand redesigned its logo and monogram while honoring heritage. Recent collections blend streetwear influences with haute couture craftsmanship.

Sustainability and Future Vision

Burberry commits to reducing its environmental impact, pledging carbon neutrality by 2040. Initiatives like recyclable packaging and eco-conscious materials reflect its dedication to responsible luxury, ensuring the brand’s legacy for future generations.