Burberry
The Birth of an Icon: The Trench Coat
One of Burberry's most significant contributions to fashion is the invention of the trench coat. Originally designed for British military officers during World War I, the coat featured—a groundbreaking material invented by Thomas Burberry in 1879. The durable yet lightweight fabric revolutionized outerwear and remains a cornerstone of the brand's identity.
Over time, the trench coat transcended its military origins to become a symbol of sophistication. Celebrities like Audrey Hepburn and Humphrey Bogart further cemented its status as a timeless wardrobe staple, ensuring its place in fashion history.
Signature Patterns and Modern Reinvention
Burberry is equally famous for its check pattern, introduced in the 1920s as a lining for their coats. The tan, black, and red stripes became instantly recognizable, though the brand temporarily retired it in the early 2000s due to overexposure. Under creative director Christopher Bailey, Burberry later reintroduced the pattern in fresh, contemporary ways.
In recent years, Burberry has successfully balanced tradition with innovation. From
A Commitment to Sustainability
Today, Burberry is also making strides in sustainability. The brand has committed to becoming climate positive by 2040, reducing waste and carbon emissions across its operations. Ethical sourcing and circular fashion initiatives further highlight Burberry's dedication to responsible luxury.
For a curated selection of Burberry's newest products and collections, visit this product spreadsheet
"Burberry represents the perfect harmony between heritage and modernity. It’s not just a brand—it’s a cultural institution." — Fashion Critic
From Humble Beginnings to Global Influence
Over 160 years after its founding, Burberry remains a pillar of British fashion, beloved by royalty, celebrities, and discerning customers alike. Its unique ability to reinvent classics while preserving tradition ensures its enduring relevance in an ever-changing industry.
- 1856: Thomas Burberry opens first shop in Basingstoke
- 1879: Invention of waterproof gabardine fabric
- 1920s: Debut of the iconic check pattern
- 2010s: Digital transformation under CEO Angela Ahrendts
- 2020s: Major sustainability commitments announced
Whether through its legendary outerwear, luxury accessories, or groundbreaking runway shows, Burberry continues to write new chapters in its remarkable story while honoring the vision of its founder.
