Since its inception in 1856, Burberry has been synonymous with British luxury and timeless style. Founded by Thomas Burberry, the brand started as a small outfitter in Basingstoke, England, and has grown into a global fashion powerhouse. Known for its iconic trench coats, distinctive check pattern, and innovative approach to fashion, Burberry continues to set trends and redefine modern luxury.
The Birth of an Icon: The Trench Coat
One of Burberry's most enduring contributions to fashion is the trench coat. Originally designed for military use during World War I, the coat's practicality and durability quickly made it a favorite among civilians. With features like the shoulder epaulettes, D-ring belt, and weatherproof gabardine fabric, the Burberry trench coat became a symbol of sophistication and style. Today, it remains a staple in wardrobes worldwide, embodying the perfect blend of function and elegance.
Innovation Through History
Burberry has always been at the forefront of innovation. Thomas Burberry's invention of gabardine in 1879 revolutionized outerwear by introducing a breathable, waterproof fabric that was both lightweight and durable. This innovation laid the foundation for the brand's success and established its reputation for quality and craftsmanship. Over the years, Burberry has continued to innovate, from pioneering digital fashion shows to incorporating sustainable practices into its production processes.
The Iconic Burberry Check
The Burberry check, introduced in the 1920s as a lining for trench coats, has become one of the most recognizable patterns in the world. Its classic beige, black, red, and white design has graced everything from scarves to handbags, becoming a hallmark of the brand's identity. While the check pattern faced challenges during the 2000s due to overexposure, Burberry successfully repositioned it as a symbol of exclusivity and luxury.
Burberry in the Modern Era
Under the creative direction of Daniel Lee, Burberry continues to evolve, blending its rich heritage with contemporary designs. The brand's recent collections reflect a modern sensibility while staying true to its roots. From its classic trench coats to its latest accessories, Burberry remains a leader in the luxury fashion industry. For a closer look at Burberry's latest offerings, check out this product spreadsheet, which showcases some of the brand's most coveted items.
Conclusion
Burberry's enduring appeal lies in its ability to balance tradition with innovation. For over 160 years, the brand has remained a symbol of British luxury, adapting to changing times while staying true to its core values. Whether you're drawn to its iconic trench coats, signature check pattern, or cutting-edge designs, Burberry offers something for everyone, making it a timeless icon in the world of fashion.