Since its inception in 1856, Burberry has become synonymous with British luxury and timeless style. Founded by Thomas Burberry, the brand started as a small outfitter’s shop in Basingstoke, Hampshire. Over the years, Burberry has evolved into a global fashion powerhouse, known for its iconic trench coats, classic check pattern, and innovative designs.

The Birth of an Icon: The Trench Coat

One of Burberry's most significant contributions to the fashion world is the invention of the trench coat. Originally designed for British military officers during World War I, the trench coat was crafted from gabardine, a waterproof fabric developed by Thomas Burberry in 1879. This revolutionary material was not only breathable but also durable, making it perfect for the harsh conditions of war. Today, the Burberry trench coat remains a staple in wardrobes worldwide, a testament to the brand’s enduring appeal.

The Iconic Check Pattern

In the 1920s, Burberry introduced its signature check pattern, which was initially used as a lining for the trench coats. The beige background with black, white, and red stripes quickly became a symbol of sophistication and elegance. By the 1960s, the check pattern had gained widespread recognition and was incorporated into a variety of products, from scarves to handbags. Despite periods of overexposure, the check pattern remains a core element of Burberry’s identity, continuously reinvented to stay relevant in the ever-changing fashion landscape.

Innovation and Modernization

Burberry’s commitment to innovation has kept the brand at the forefront of the fashion industry. Under the leadership of former CEO Angela Ahrendts and Chief Creative Officer Christopher Bailey, Burberry embraced digital transformation, becoming one of the first luxury brands to live-stream its fashion shows and engage with customers through social media. The brand also launched initiatives like “Burberry Bespoke,” allowing customers to personalize their trench coats online.

In recent years, Burberry has continued to push boundaries with sustainable fashion. The brand has committed to becoming carbon neutral and has introduced eco-friendly collections, such as the “ReBurberry Edit,” which features products made from recycled materials. Burberry’s dedication to sustainability reflects its forward-thinking approach and responsibility towards the environment.

Global Influence and Celebrity Endorsements

Burberry’s influence extends far beyond the runway. The brand has been worn by numerous celebrities, from Audrey Hepburn and Humphrey Bogart in the golden age of Hollywood to modern-day icons like Emma Watson and Cara Delevingne. These endorsements have solidified Burberry’s status as a symbol of luxury and sophistication.

For those looking to explore Burberry’s latest products and collections, check out this comprehensive electronic spreadsheet, which provides detailed information on a wide range of Burberry items.

Conclusion

With over a century of history, Burberry has established itself as a pillar of British fashion. From its humble beginnings in a small shop to its current position as a global luxury brand, Burberry’s journey is a story of innovation, tradition, and timeless elegance. Whether it’s the iconic trench coat, the classic check pattern, or its commitment to sustainability, Burberry continues to inspire and captivate fashion enthusiasts around the world.