Heritage Meets Modernity

Burberry’s distinctive check pattern, introduced in the 1920s as a lining for its coats, grew into a global status emblem. However, the brand faced challenges in the 2000s due to overexposure. Under visionary leaders like Christopher BaileyRiccardo Tisci, Burberry redefined itself by blending tradition with digital innovation—notably, becoming the first luxury brand to livestream a runway show in 2010.

"Burberry is more than a brand; it's a canvas of British culture painted with audacity and nostalgia." — Fashion Critic

Global Influence & Sustainability

Today, Burberry champions sustainability, pledgingcarbon neutrality by 2040. Its lineup ranges from signature outerwear to fragrances like Burberry Hero, attracting a new generation. The brand’s product portfolio

• 1856: Thomas Burberry opens his first store.
• 1901: The Equestrian Knight logo debuts.
• 2018: Riccardo Tisci reinvigorates the brand with youthful designs.

With over 166 years of history, Burberry remains a testament to adaptive luxury—honoring its roots while continually reinventing itself. Explore its curated collections