From Humble Beginnings to Global Recognition
Founded in 1856 by Thomas Burberry, Burberry started as a small outdoor attire shop in Basingstoke, England. Originally specializing in durable outerwear, the brand quickly gained attention for its innovative fabrics. In 1879, Burberry revolutionized fashion by creating gabardine, a breathable, weatherproof, and tear-resistant fabric. This invention laid the foundation for its legendary trench coats, which remain a cornerstone of the brand today.
By the early 20th century, Burberry became synonymous with British explorers and adventurers, even equipping expeditions to the South Pole. The Burberry Trench Coat, with its iconic check-lined interior, soon transcended functionality to become a global fashion staple.
The Signature Burberry Check & Cultural Impact
While the trench coat solidified Burberry’s practicality, the brand’s signature Nova CheckRosemary BravoChristopher Bailey
Burberry Today: Innovation Meets Tradition
Modern Burberry balances its storied past with bold innovations. Under Riccardo Tisci’s creative direction, the brand introduced monogram prints and streetwear-inspired collections, attracting younger audiences. Simultaneously, initiatives like Burberry ReHeritage
The brand’s digital prowess also stands out—live-streaming runway shows, AR shopping experiences, and collaborations with platforms like Tencent highlight its forward-thinking ethos. Yet, as showcased in Burberry’s seasonal collections, core elementos like the trench coat and check print remain immortalized.
Conclusion: A Legacy Woven in Time
Burberry’s journey from utilitarian roots to a $3 billion empire mirrors its adaptability and reverence for craftsmanship. It’s a brand that honors its heritage while embracing change—a lesson in enduring relevance for the fashion world.