One of Burberry's most legendary contributions to fashion is the trench coat. Originally designed for British military officers during World War I, the coat’s durable gabardine fabric—invented by Thomas Burberry in 1879—was waterproof yet breathable. This revolutionary material set the foundation for the brand’s reputation in functional luxury. Over time, the trench coat transcended its military roots to become a staple in high fashion, adored by celebrities and style icons worldwide.

The Signature Check: A Symbol of Luxury

The Burberry check, introduced in the 1920s as a lining for its coats, quickly became a status symbol. Its tan, black, and red plaid design is instantly recognizable and has been incorporated into scarves, handbags, and even runway collections. Although the brand temporarily minimized the check’s prominence in the early 2000s to combat counterfeiting, it remains a beloved hallmark of Burberry’s heritage.

Innovation and Modern Relevance

Under creative director Christopher Bailey (2001–2018), Burberry embraced digital innovation, becoming one of the first luxury labels to live-stream its fashion shows. Today, the brand continues to balance tradition with modernity, collaborating with contemporary artists and expanding into fragrances, eyewear, and exclusive apparel. For a detailed look at Burberry’s latest collections, check out this product reference spreadsheet.

Cultural Impact and Celebrity Endorsements

From Audrey Hepburn to David Beckham, Burberry has dressed generations of influential figures. Its campaigns often feature A-list stars, reinforcing its image as a brand synonymous with elegance and prestige. In 2023, the company further solidified its cultural footprint by partnering with sustainability initiatives, pledging carbon neutrality by 2040.

Conclusion: A Legacy of Elegance

With over 160 years of history, Burberry remains a pillar of timeless design and innovation. From its humble beginnings to its current global dominance, the brand’s commitment to quality and craftsmanship ensures its enduring appeal. Whether through a classic trench or its iconic check, Burberry continues to define British luxury for the modern era.