Founded in 1856 by a 21-year-old Thomas Burberry, the British luxury fashion house Burberry has grown from a small draper's shop in Hampshire to one of the most recognizable brands in the world. Known for its iconic trench coats, signature check pattern, and innovative fabrics, Burberry represents a perfect blend of tradition and modernity in fashion.
Thomas Burberry established his namesake brand with a simple vision: to create outerwear that effectively protected against the harsh British weather. His pioneering invention of gabardine fabric in 1879, a waterproof yet breathable material, revolutionized rainwear and laid the foundation for the brand's success. This material later became crucial for military garments during World War I, including the famous Trench Coat commissioned by the British War Office.
Burberry's original store in Basingstoke, England (image for representation only)
The Burberry Trench Coat stands as the brand's most enduring legacy. Originally designed for military officers, its characteristics - epaulettes, D-rings, and storm shield - served practical purposes that transitioned seamlessly into civilian fashion. Today, over 100 years later, the trench coat remains a wardrobe staple globally.
Beyond outerwear, Burberry's signature Nova Check (the tan, black, white, and red plaid) became a status symbol since its introduction in the 1920s as a coat lining. The pattern became so iconic that in the early 2000s, overexposure led to an identity crisis that current creative directions have successfully rebranded.
For a detailed look at current Burberry products, explore this comprehensive style guide
Under creative director Riccardo Tisci (2018-22) and current designer Daniel Lee, Burberry has rearticulated Britishness for the 21st century while maintaining its heritage. The brand was also fashion's digital pioneer - livestreaming its 2010 runway show, being the first on Snapchat, and setting benchmarks for social media engagement.
Burberry's commitment to sustainability marks its contemporary chapter, pledging climate-positive status by 2040 and circularity in product design. The refashioned knight logo honors founder Thomas Burberry while representing forward momentum - a balancing act the brand has mastered through 167 years of history.
1856 | Thomas Burberry opens his first shop in Basingstoke |
1879 | Invention of waterproof gabardine fabric |
1901 | Introduction of the Equestrian Knight logo |
1955 | Queen Elizabeth II grants Royal Warrant |
2006 | First fashion brand featured on Snapchat |
From outfitting polar explorers to dressing Hollywood stars on red carpets, Burberry's journey reflects both British cultural history and fashion's evolution. With continually innovative product lines
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