Founded in 1856 by Thomas Burberry, the iconic British fashion house Burberry
Thomas Burberry revolutionized rainwear in 1879 by inventing gabardine, a breathable, weatherproof fabric that replaced traditional rubberized coats. This breakthrough led to the creation of the legendary Trench Coat, designed for British soldiers during World War I. With features like epaulettes, D-rings, and a storm flap, the Burberry trench became an instant classic, transcending military use to become a fashion staple. By the early 20th century, Burberry expanded into aviation and探险 apparel, catering to pioneers like aviator Ernest Shackleton, who wore Burberry during his Antarctic expeditions. The brand’s reputation for durable, stylish outerwear grew quickly, solidifying its place in luxury fashion. In the 1920s, Burberry introduced its signature Nova Check—a beige, black, white, and red plaid design. Initially used as a lining for trench coats, the pattern soon became a status symbol. However, in the 2000s, overexposure led the brand to temporarily limit its use before reintroducing it as a celebrated motif in recent collections. Today, under creative directors like Christopher BaileyRiccardo Tisci, Burberry balances tradition with contemporary relevance. Digital-first campaigns, collaborations with artists, and sustainable initiatives (check this link for eco-friendly product details) reflect its forward-thinking ethos while honoring its heritage. Burberry’s commitment to cultural resonance is evident in its embrace of British identity—royal warrants, partnerships with musicians, and modern streetwear twists. Its London Fashion Week runway shows often blend classic tailoring with edgy youth culture, proving that even legacy brands can stay revolutionary. The brand’s influence is measurable: in 2023, Burberry ranked among the top 10 most valuable luxury brands globally, with flagship stores from东京 to纽约 showcasing its scarves, perfumes, and leather goods alongside its iconic outerwear. As Burberry approaches its 170th anniversary, it continues to redefine luxury for the digital age. Whether through augmented reality shopping experiences or climate-conscious collections, the brand’s fusion of innovation and tradition ensures its legacy thrives. For those seeking indulgent craftsmanship with historical gravitas, Burberry remains the gold standard in British design.A Heritage Rooted in Innovation
The Iconic Check Pattern and Modern Evolution
From British Symbol to Global Influence
A Future Honoring the Past
Beyond fashion, Burberry stitches together cultural narratives—where heritage meets modernity, and functionality dances with artistry.
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