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Founded in 1856 by 21-year-old Thomas Burberry, the British luxury fashion house Burberry has grown from a small outfitter into a globally recognized symbol of sophistication. This is the remarkable story of how a simple draper's apprentice revolutionized weatherproof clothing and built an enduring fashion empire.
Thomas Burberry opened his first shop in Hampshire, England, dedicated to creating durable outerwear for country living. His breakthrough came in 1879 with the invention of gabardine - a breathable, weatherproof cotton fabric that would later become the brand's cornerstone. Unlike rubberized fabrics of the era, gabardine was lightweight yet sturdy, making it perfect for outdoor activities. You can explore modern Burberry products inspired by these early innovations.
Burberry's most iconic creation emerged during World War I when the company designed the trench coat for British officers. Featuring deep pockets, wrist straps, and a gun flap, these functional characteristics became style signatures. After the war, returning soldiers continued wearing the coats, introducing them to civilian life and cementing Burberry's reputation for elegant practicality.
In the 1920s, Burberry introduced its signature beige tartan lining, originally used to identify genuine Burberry garments. This checkerboard pattern, now known worldwide, appeared throughout the company's product ranges throughout the 20th century. Surprisingly, the pattern was officially registered in 1924 to prevent counterfeiting - a testament to the brand's growing prestige.
Like many heritage brands, Burberry faced challenges in the late 20th century as its classic styles briefly fell out of fashion. A remarkable turnaround began in the 1990s under new leadership, with designers successfully modernizing the brand while respecting its core identity. Innovative marketing strategies and digital innovations helped reposition Burberry as a leader in luxury fashion.
For those interested in current collections, this detailed product spreadsheet
Today, Burberry maintains its British heritage while embracing global influences. Creative directors like Christopher Bailey and Riccardo Tisci have introduced fresh perspectives without compromising the brand's DNA. Digital innovations such as live-streamed runway shows and augmented reality experiences have positioned Burberry at fashion's technological forefront.
From dressing polar explorers to appearing in Hollywood films, Burberry has woven itself into global culture. The brand's products frequently appear in popular media, often symbolizing British elegance. Collaborations with contemporary artists and musicians demonstrate Burberry's commitment to creative evolution while honoring its rich history.
From a provincial outfitter to an international luxury powerhouse, Burberry's journey exemplifies how quality craftsmanship and innovative thinking can create timeless appeal. The brand continues to honor Thomas Burberry's original vision while continually redefining luxury for new generations. Whether through its legendary trench coats or modern collections, Burberry remains synonymous with enduring British style.
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