Founded in 1856Thomas Burberry, the British luxury fashion house Burberryinnovation, royal endorsements, and cultural revolutions that continue to inspire modern fashion.
At just 21 years old, Thomas Burberry opened a small shop in Basingstoke, England, specializing in durable outerwear. His breakthrough came in 1879gabardine, a breathable yet waterproof fabric that revolutionized rainwear. This material later became the foundation for Burberry’s iconic trench coats
After facing challenges in the 2000s due to over-licensing, Burberry reinvented itself under creative directors like Christopher BaileyRiccardo Tisci. Key strategies included:
Today, Burberry’s product range spans from accessories
"Burberry is democratic luxury—it belongs to everyone, from royalty to rebels." — Riccardo Tisci, Former Chief Creative Officer
The brand’s success lies in balancing:
Tradition | Innovation |
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Heritage check pattern | Augmented Reality shopping |
Classic trench silhouettes | Experimental runway designs |
Explore our latest collections through this detailed product database
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