The Timeless Legacy of Burberry: From Trench Coats to Global Luxury-Yes Spreadsheet Finds - Yesfans,allchinabuy,sugargoo,hoobuy,oopbuy,loongbuy,spreadsheet finds.

Founded in 1856 by Thomas Burberry, Burberry

Origins of a Legendary Brand

At just 21 years old, Thomas Burberry opened his first store with a vision to create durable yet stylish outerwear. His breakthrough came with the invention of gabardineTrench Coat, originally designed for British Army officers during World War I.

The Iconic Trench Coat & Signature Check
Burberry’s trench coat—featuring details like epaulets and D-rings—became a wardrobe staple. Post-war, it transitioned into civilian fashion, adored by style icons including Audrey Hepburn and Humphrey Bogart. Another hallmark of the brand is the Burberry Check, introduced in the 1920s as a coat lining. This camel, black, white, and red plaid design later became a standalone symbol of luxury. Click here
Challenges & Reinvention

By the late 20th century, overexposure of the iconic check led to brand dilution. In 2006, CEO Angela Ahrendts and Creative Director Christopher Bailey spearheaded a revival—streamlining logos, expanding into Asian markets, and embracing digital innovation (Burberry was the first luxury brand to live-stream a runway show). Collaborations with Apple and localized collections further cemented its modernity.

Sustainability & Cultural Influence

Recently, Burberry committed to sustainability, pledging carbon neutrality by 2022. The brand also reclaimed its heritage through archives-inspired collections while staying relevant via celebrities like Emma Watson. Today, under Creative Director Daniel Lee, Burberry blends classic motifs with bold new aesthetics, ensuring its legacy continues to evolve.

"Burberry proves that tradition and innovation can coexist—where trench coats meet augmented reality."