At just 21 years old, Thomas Burberry opened his first store, specializing in durable outerwear designed to withstand the unpredictable British weather. His most revolutionary invention came in 1879 when he developed gabardine, a breathable, water-resistant fabric that quickly became a hallmark of the brand. This breakthrough material was later used for military trench coats, solidifying Burberry's reputation for functional yet stylish outerwear.

The Iconic Trench Coat

Burberry's heritage was further cemented during World War I when its trench coats became standard military issue. The design—featuring epaulettes, D-rings, and a storm shield—remains largely unchanged today. Over the decades, celebrities like Audrey Hepburn and Humphrey Bogart helped elevate the trench coat into a symbol of sophistication.

The Check Pattern and Modern Reinvention

Another iconic element of Burberry is its signature check pattern, introduced in the 1920s as a lining for trench coats. Though temporarily discontinued in the early 2000s, the pattern has since made a triumphant return. Under the creative direction of Christopher Bailey (2001–2018) and now Daniel Lee, Burberry has redefined itself as a leader in contemporary luxury while staying true to its heritage.

To explore some of Burberry's latest products, check out this product spreadsheet

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