Founded in 1856 by Thomas Burberry, the British luxury fashion house Burberry
Early Beginnings
Thomas Burberry opened his first shop in Basingstoke, England, specializing in durable outerwear. His revolutionary invention, gabardine, a breathable yet weatherproof fabric, set the stage for Burberry’s iconic trench coats. These coats gained military adoption during World War I, solidifying their reputation for functionality and style.
The Trademark Check
Introduced in the 1920s, Burberry’s camel, black, red, and white check lining became a signature. Initially designed for coat linings, it soon appeared on scarves, handbags, and accessories. By the 1960s, the check symbolized British elegance, though its overexposure in the 2000s required creative reinvention under later creative directors.
Modern Reinvention
Under leaders like Christopher Bailey and Riccardo Tisci, Burberry embraced digital innovation while honoring its heritage. Highlights include:
- Pioneering live-streamed fashion shows
- Collaborations with tech giants like Apple
- Sustainable initiatives like the Burberry Manufacture
Cultural Impact
From Audrey Hepburn to modern celebrities like brand ambassadors showcased in our product guide, Burberry remains a red-carpet staple. Its fragrances, like Burberry Brit, and iconic scarves continue to dominate global markets.
Looking Ahead
With Daniel Lee as current Chief Creative Officer, Burberry revisits its archives with fresh silhouettes. The Knight
“Burberry is more than fashion—it’s a narrative of British resilience and artistry.” — Vogue, 2023